Surinder Films acquires Addatimes, India’s first Bengali OTT platform

Surinder Films has acquired Addatimes, the country's first Bengali on-demand OTT platform. With its headquarters in Kolkata, Surinder Fi...

Surinder Films has acquired Addatimes, the country's first Bengali on-demand OTT platform. With its headquarters in Kolkata, Surinder Films is one of the leading production houses in the city with which the audience associates quality, novelty, and entertainment. Surinder Films has produced over 100 Bengali films and has now become one of the most prominent names in the field of content production; producing more than 6000 hours of television content across all the leading TV channels. Addatimes, launched in 2016, was the first platform to create original web series, short films, Bengali video songs, short love stories, detective movies, thrillers, suspense dramas & comedy series for the Bengali audience.

“We have been in the business of Bengali film production, distribution, and content creation for both regional & national channels. In today’s context, we found that the OTT Platforms have immense growth potential, and is the right time to invest in it. Thus, we decided to acquire Addatimes, the first Bengali and one of the well-known OTT platforms. Here, we would be creating and acquiring the content of varied genres keeping in mind the audience's interest. We already have an interesting lineupfrom of big-ticket Bengali Movies & a host of Web Series’ which we would start streaming soon. We look forward to a creatively exciting journey ahead”, said Nispal Singh, Director, Surinder Films Pvt Ltd.

The first web series after acquisition to be streamed on Addatimes will be Amriter Sandhane - The Banaras Chapter,  14^th April celebrating the occasion of Poila Boishak (Bengali New Year). This 8-episode series is a mythological thriller set in the holy city of Varanasi. The star cast of Amriter Sandhane - The Banaras Chapter includes Chandan Roy Sanyal, Sauraseni Maitra & Debasish Mondal amongst others and it is directed by Abhinandan Dutta. Following this there will be a rib-tickling series, Gentlemen, starring Joy Sengupta, Mir Afsar Ali, Rudranil Ghosh & Madhurima Basak in the lead, which is directed by Korak Murmu. Gentlemen will be steaming from May 2023.

 Addatimes would also digitally premiere some mega feature films like Kaberi Antardhan (on 26^th March) followed by Mitin Mashi, SagardwipeyJawker Dhan & Magic and many more in the coming months. New films like Love Marriage, Bhootpori, Ardhangini, Paakhi, Tarakar Mrityu & Tenida will be digitally premiered in Addatimes post their theatrical releases.

“We plan to release between 15 -18 original contents a year, to begin with. As far as the films are concerned, there will be more than one release per month,” added Singh.