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latest’s the ‘Rakhi Store’

  To celebrate one of the most-loved siblings’ festivals,  has announced the launch of its Rakhi Store . The specially curated ...


To celebrate one of the most-loved siblings’ festivals, has announced the launch of its Rakhi Store. The specially curated store offers a wide selection of rakhis and products across fashion, beauty, smartphones, TVs, home décor, kitchen appliances, chocolates, accessories, personalized gift cards and much more.

The ‘Rakhi Store’ on has been curated to simplify the festive shopping experience by giving customers access to millions of products according to their unique needs from the comfort of their homes. Customers can choose from an amazing array of gifting options ranging from personalised hampers and combos, traditional and designer rakhis, gift cards, grooming products, handbags, fragrances, watches, apparel, musical instruments, cameras, smartphones, footwear, toys & board games, assorted chocolates and much more.

Customers can also use their voice to access the ‘Rakhi Store’ using Alexa on the Amazon shopping app (Android only). Users can tap the mic icon on the app and say – “Alexa, go to Rakhi Store” and land directly on the store.



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