Mumbai: KLAW Snacks proudly announced the launch of its latest innovation — KLAW Super Sprout Sticks, expanding its portfolio of bold, fla...
Mumbai: KLAW Snacks proudly announced the launch of
its latest innovation — KLAW Super Sprout Sticks, expanding its portfolio of
bold, flavour-packed, and better-for-you snacks. Launched after the success of
KLAW Supergrains Puffs, the new Super Sprout Sticks are designed for modern
consumers who believe that winding down is just as important as powering up.
At KLAW Snacks, the brand philosophy is rooted in
the belief that the key to peak performance lies in the mind. Whether it’s
after a long workday, a workout, or simply taking a mindful pause, KLAW Snacks
aims to create healthier snacking options that support relaxation, recovery,
stress relief, and better focus — making it the perfect wind-down for the
keyed-up generation.
India’s first Super Sprout Snack, KLAW Super Sprout
Sticks are made with 47% sprouted moong & jowar, baked, and high in
protein, delivering a smart snacking experience that combines intelligence with
indulgence. Crafted with mindful nutrition and bold flavours, the new sticks
offer a wholesome way to snack without compromise.
The newly launched KLAW Super Sprout Sticks are
available in five bold and exciting flavours — Masala Madness, Mango Mania,
Achari Nimbu, Pudina Punch, and Korean Kick — bringing together familiar
favourites and globally inspired tastes for adventurous snack lovers.
The launch was celebrated at an exclusive gathering
in Mumbai, bringing together wellness enthusiasts, influencers, and industry
insiders. The evening also saw the presence of popular personalities like
Pratik Sehajpal, along with an immersive wind-down wellness session in
collaboration with The Fit Corporate, led by Khyati Kanjani, creating a
holistic experience that reflected the brand’s commitment to mindful snacking.
KLAW Snacks, an extended portfolio of Blue Tribe
Foods under Shivanika Foods, continues to bring a bold twist to guilt free
snacking with innovative snacks in wild, devilishly good flavours, making
healthy snacking as exciting as it is wholesome. With the launch of Super
Sprout Sticks, the brand further strengthens its commitment to offering
better-for-you snacks crafted for today’s conscious consumers.
The newly launched KLAW Super Sprout Sticks are now
available on Zepto, Instamart, Blinkit, and nearby retail stores across Delhi,
Mumbai, Bangalore, and other major cities, making mindful snacking easily
accessible to consumers.
Speaking about the launch, Nikki Arora Singh,
Founder & Director, said: "With KLAW Super Sprout Sticks, we wanted to
create a snack that supports mindful winding down while delivering on taste and
nutrition. Made with 47% sprouted moong and jowar, these baked, high-protein
sticks are designed for those who believe that winding down is just as
important as powering up. With bold flavours and wholesome ingredients, we’re
building snacks that support relaxation, stress relief, and better focus — making
conscious snacking exciting, accessible, and intelligent."
With its expanding range of innovative offerings,
KLAW Snacks continues to focus on creating a healthier, smarter, and more
mindful snacking experience — one wind-down moment at a time.
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