Kolkata: Linc Pens and Plastics Ltd, is pleased to announce a year-long association of their flagship product, Pentonic with the Kolkata K...
Kolkata: Linc Pens and Plastics Ltd, is pleased to announce a year-long association of their flagship product, Pentonic with the Kolkata Knight Riders to add to the thrill of the IPL this season.
Pentonic, one of the finest next generation pens in the
country has changed the dimensions and given a fresh lease of life to the
writing instrument industry.
Kolkata
Knight Riders, a home grown team has sealed a number of memorable wins over the
years with their virtuoso winning many hearts. As a partner, the Pentonic logo will feature on the arm
of the KKR jersey. The idea behind this association is to support the team that
represents the City of Joy and KKR sporting Pentonic logo on their jersey gives
the brand a platform to create wider recognition and visibility.
Deepak
Jalan, MD, Linc Pens and Plastics Ltd.
said, “We are excited about the cricket
extravaganza and elated to be the proud partner of the Kolkata Knight Riders.
We have our most dynamic brand under Linc portfolio, the Pentonic, whose logo
is sported on the team’s jersey. Linc, a valued resident brand is delighted to
associate with the homegrown team, KKR, which is close to every heart in
Bengal. We wish the team all the very best for the season and we look forward
to seeing them perform with the same zeal of ‘Korbo Lorbo Jitbo’, the war cry
of the stupendous team”.
Venky Mysore, CEO and, Kolkata Knight Riders, said, “We are
delighted to welcome LINC back as KKR’s partner, this time through the Pentonic
brand. They are the leaders in their industry and bring on-board a great
understanding of the markets they target. We look forward to a mutually
rewarding association”.
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